We design
TourismIdeasExperiencesWorkLeisure
Next generation work & travel experience designersresearchersspeakersworkshop facilitatorseducatorsentrepreneurs alliance
The FZ project consortium is proudly coordinated by
AIRTH &
UP FTŠ sTOUdio Turistica.
FromZero Alliance has its heart in Slovenia, but works in worldwide projects.
Through our research, education and experience design, we are changing work & travel for the better.
Our Activities
Experience design
Creating seamless tourism experiences.
Consultations
Solving specific challenges – individually
Workshop & Events
Sharing knowledge through workshops arrangements.
Innovation Lab
Where we turn ideas into businesses.
How we do it?
We follow the
principle
We are a group of young and young-at-heart people with one goal – to build responsible communities based on the FromZero principle, which includes the following activities and values:
- develop from zero (ideas)
- build professional and user communities from the ground up (and post Covid-19)
- offer products and experiences that draw from our local culture and environment (from zero km)
- think about how we would do things if we could start them over (without prior constraints, assumptions, habits and vices).
About the picture – It was taken in 2018 on a road trip to Borrego Springs, California, by two AIRTH founding members, Vinod Sasidharan and Dejan Krizaj. Borrego Springs is a prime example of a “FromZero destination”. In the town’s surrounding desert, you can admire the appealing zero-ness of the landscape, filled with the intricate metal sculptures of artist Ricardo Breceda. With the sculptures, out of nowhere/zero, a destination without much pre-existing tourism charm suddenly emerged – for a special segment of sensitive tourists, attracted by a unique combination of simple natural and human magic.
Highlighted projects
Designing 5-star experiences in Koroška region
About the project: Under the coordination of Arctur d.o.o., AIRTH (Alliance for Innovators...
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CerDee – Interreg Central Europe
Equipping and consulting CCI providers with entrepreneurial knowledge that will allow them to...
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CCI4Tourism Škofja Loka
Developing tourism products and experiences through our Tourism Business Model Canvas consultations
Read More Testimonials
“ Every time I hear people talk about the experience economy with examples of good practice, I find it inspiring. The community economy is a concept that is fairly new to me, but it still inspired me to think about new innovative solutions for our museum. Overall, your workshops were the most interesting part of the project.”
Jaroslaw, Poland
Curator in the Museum of Ceramics in Bolesławiec
“Great experience, we were really happy to be able to work on the same project. The FromZero team helped us in an area where we do not know much – tourism – and showed us concrete steps. Rudi, Jaka and Anja were always full of fresh energy. The consultations were relaxed, yet professional.”
Vasja and Špela, Slovenia
ArtyParty, CCI sector
“I received high quality information about tourism, its trends and developments and at the same time about all the opportunities that today’s world offers in marketing.”
Wolfgang, Germany
Deputy director, Museum Porzellanikon
Partners
FromZero initiators
Dejan Križaj
Cofounder
Tadej Rogelja
Cofounder
Rudi Medved
Cofounder
Jaka Godejša
Cofounder
Let’s create something
great together
Starting